Getting Scandinavia’s most popular fitness club into shape
With over 160 centers and half a million active members, SATS ELIXIA is one of Europe’s largest players within health and fitness. We created a design system for their web, and built a frontend template that is today being used on all their gym brands in the Nordics.
We were asked to develop the new website concept for SATS as well as the detailed design system. We started off with gathering insights through data analysis and user research. What was already working well in the product and what was causing friction?
We found that group classes were a big reason why existing members had chosen SATS Elixia. To improve their experience, we created a brand new booking module, making it easy to find & book classes. We implemented short-cuts to bookings, cancellations, recommendations and reminders.